New Wedding Trend Revealed – The After Party!

Sing it with me, “after the show, it’s the after party, then after the party, it’s the hotel lobby”. While I’m loathe to give props to R. Kelly on just about anything, I have to admit this song is quite catchy. It also brings me to the reason for my latest blog post – The After Party!

Much like every new year, there are a number of new trends that we look at in the wedding industry, and right now the after party is big, big, big!  According to this recent article by BridalTweet, “The night doesn’t end with the reception. Hosting an “after party” is gaining more and more popularity amongst couples who want their wedding festivities to last longer.  This can be as simple as inviting your bridal party to your favorite bar or lounge after the reception, to inviting all your wedding guests to brunch the day after the wedding.” And I completely concur. Over the past year, an increasing number of our couples have asked us to set up after parties or morning-after brunches.

Yellow Umbrella Events brunch the after partyThe breakdown looks a little something like this: If you’re having your wedding in the city, you’re more likely to have an after party, due to the fact that it’s easy to walk to a number of really cool spots to hang out in Austin. If you happen to be having your wedding in a more rural location, at the lake, or at a resort, you’re more likely to host a brunch for your guests the day after. One such venue, Hideout on the Horseshoe,  in Canyon Lake, Texas, is a prime example. They have a beautiful rustic resort on the Guadalupe with enough cabins to sleep about 118 of your guests. When you book their resort for your wedding, you get usage of the entire resort. Since most of the guests stay on-site, the wedding reception usually lasts longer into the evening. Your wedding guests can simply walk (or stumble) back to their rooms at the end of the night and wake up to a delicious after wedding brunch, before they head back home from the weekend’s festivities. We’ve hosted a number of day after brunches at their gorgeous property and our favorite part is hearing the guests recount stories of the night before. There’s something so sweet about it.

We are definitely seeing more and more of this trend as it happens to coincide with another wedding trend, the all weekend wedding. Brides and grooms and their families spend a great deal of money and a lot of their time preparing for a wedding. A number of their guests often come in from all over the country and sometimes the world. Often times, these close friends and family members incorporate their own vacations into the wedding trip, so having multiple activities for your guests to enjoy sometimes just simply makes sense.

So, tell us. Where will your after party be?

Cheryl Bailey Yellow Umbrella EventsCheryl Bailey
Owner, Yellow Umbrella Events
Austin’s Fine Event Planning Firm

 
 

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